+206 Free Charts and Reports based on your search

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Luxury China : Share of Brands with Functionality on Douyin & WeChat 2019 vs. 2020 Studies 2019 2020
2020-08-11

Published by Gartner on Possible Consequences of President Trump’s TikTok and WeChat Bans.

Brand Marketing

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Increased Profitability
2020-07-23

Published by Gartner on Fashion Goes Phygital.

Customer Experience - e-Commerce

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Mean percentage of budget summary
2020-07-22

Published by Gartner on Will Digital Channels Prevail Post-Pandemic?.

Digital - Search Engines - Paid Search - Email - Event Marketing - Mobile - Search Engine Optimization (SEO) - Websites - Social Media - Digital Advertising

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Activewear US : REI Stands Out on Nonbranded Search Visibility Nonbranded Weighted Visibility on Mobile vs. Desktop March 2020
2020-07-08

Published by Gartner on The Top 10 Activewear Brands in Digital.

Brand Marketing - Mobile - Search Engines - Desktop - Digital

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Characteristics of Marginal Platforms March 2020
2020-06-05

Published by Gartner on Use It or Lose It.

Platforms - Performance Advertising - Technologies

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Beauty China : Year-On-Year Change in Tmall Unit Sales March 2019 vs. March 2020 Skin Care Color Cosmetics Other
2020-06-01

Published by Gartner on China Beauty: A COVID-19 Post Mortem.

Sales - Brand Marketing

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Customer Service 2020 : Interactive Quadrant March 2020 I Leaders Assisted Channels Oriented Self-Service Oriented
2020-04-08

Published by Gartner on How Does Your Customer Service Strategy Stack Up?.

Brand Marketing

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Essential Goods
2020-04-01

Published by Gartner on Instagram Marketing in the Time of the Coronavirus.

Instagram - Social Media - Entertainment - Digital Services

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Color Cosmetics’ Unhappy Holidays
2020-02-25

Published by Gartner on Color Cosmetics’ Unhappy Holidays.

Search Engines

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Which of the Following Aspects of Online Data Privacy Are You Most Concerned About?
2020-02-20

Published by Gartner on Navigate Privacy Concerns By Tackling them Head-On.

Digital Privacy & Security - Internet - Personal Data

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Coronavirus Supply Chain Impact and Recommendations February 2020
2020-02-19

Published by Gartner on Coronavirus Hits Luxury Fashion.

Recommendations - Value Chain

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Gen X Aims for Egalitarianism and Self-Satisfaction
2020-02-13

Published by Gartner on Gen X Enters Their Wonder Years With More Money and Strong Loyalties.

Gen X - Loyalty - Trust in Media

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Brands Lose Sight of User Intent with IG Stories
2020-02-07

Published by Gartner on The Value of Instagram’s Swipeable Stories for Beverage Brands.

Brand Marketing - Social Media - Landing Pages

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Brands Lose Sight of User Intent with IG Stories
2020-02-07

Published by Gartner on The Value of Instagram’s Swipeable Stories for Beverage Brands.

Brand Marketing - Social Media - Landing Pages

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Types of Help Consumers Value Across the Buying Journey অ S
2020-01-30

Published by Gartner on Why Personalize? So Customers Find It Easier to Buy.

Consumer Behaviour - Brand Marketing - Digital Services

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LGBTQ Consumers' Top Ranked and Differentiating Values
2020-01-27

Published by Gartner on The Top Values Held by LGBTQ Consumers.

Consumer Behaviour

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Big Box : Adoption of Free Shipping Options November 2019
2020-01-21

Published by Gartner on Keep Loyal Customers With Free Fulfillment Options.

Loyalty - Brand Marketing

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Rising Values for Affluent Consumers from 2010 to 2019
2020-01-16

Published by Gartner on How to Appeal to Affluent Consumers in an Era of Thrift.

Consumer Behaviour

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Data & Targeting : Quadrant Composition, by Sector 2019 Leader Data Miner Streamliner Laggard
2020-01-14

Published by Gartner on Discover How Your Data & Targeting Strategy Stacks Up.

Targeting - Brand Marketing - Digital Services

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Localization : Share of Emails Localized, by Sector 1Q18 vs. 1019 1Q 2018 1Q 2019
2020-01-07

Published by Gartner on How to Localize Your Emails Effectively.

Email

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Localization : Share of Posts From Regional vs. Global Brand Social Media Accounts June 2018 June 2019
2020-01-03

Published by Gartner on Deploying Content on Facebook and Instagram for Global Audiences.

Facebook - Social Media - Brand Marketing - Instagram - Content Marketing

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Functional needs
2020-01-02

Published by Gartner on How to Assess Your Website Before Launching a Redesign.

Websites - Personalization

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Gaga’s Drop Strategy, Was a Star Born?
2019-12-19

Published by Gartner on Gaga’s Drop Strategy, Was a Star Born?.

Brand Marketing

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Martech Leaders Are Making a Shift Toward Best-of-Breed Solutions
2019-12-16

Published by Gartner on Marketers Who Take a Best-Of-Breed Approach Use More Technology Capabilities.

Technologies - Marketing Technology - MarTech

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Luxury Hotels US : YOY Adoption of Destination Guide and Experience Pages on Desktop Site October 2019
2019-12-13

Published by Gartner on Where Airbnb Goes, Hotels Will Follow.

Desktop - Brand Marketing

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Agency Ecosystem Map
2019-12-12

Published by Gartner on Eyeing Agency Spend? Use a Low-Risk Approach to Cut the Overlap.

Digital Agencies - Digital Services - Programmatic Advertising - Search Engines - Advertising - Mobile - Digital Media - Social Media - Digital

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Localization : Share of Monthly Traffic Sourced Through Paid Media 1Q18-2019
2019-12-12

Published by Gartner on Pulling Paid Levers In Each Region.

Brand Marketing

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Proportion of Potential Buyers Reporting That Advocacy Significantly Determined a Purchase Decision
2019-12-09

Published by Gartner on How Marketers Create Impact Using Word of Mouth.

Brand Marketing - B2B - Loyalty

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Number of Streaming Video Services Consumers Have Used in the Past Three Months
2019-12-05

Published by Gartner on New Video Streaming Services Go Live as Viewers Reach Their Limit.

Video - Gen X - Millennials - Gen Z - Consumer Behaviour - Digital Services - Streaming - Video Streaming

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Luxury China : Adoption of Kids' Collections March 2019
2019-12-03

Published by Gartner on China’s Sharenting Generation.

Brand Marketing

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Percentage of Climate-Concerned Consumers Who Say the Following Is MOST Responsible and Effective in Taking Action on Climate Change
2019-11-27

Published by Gartner on It’s Not Me, It’s You: Consumers Pressure Big Businesses to Act on Climate.

Consumer Behaviour

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Control Over Money Movement : Individuals vs. Government and Financial Institutions
2019-11-26

Published by Gartner on Gen Z Consumers Embrace Alternative Financial Solutions.

Gen Z - Consumer Behaviour

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Beauty US : Subscribers to r / Skincare Addiction on Reddit October 2012 October 2019
2019-11-26

Published by Gartner on r/SkincareAddiction’s Verdict on Sunday Riley.

Digital Subscriptions

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A Nested View of Micronarratives
2019-11-25

Published by Gartner on How Narrative Design Can Help You Craft Your Brand Story.

Brand Marketing - Customer Experience

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Food Global : Organic Visibility on Google in the UK for Mexican Recipe Searches June-July 2019
2019-11-22

Published by Gartner on Follow the Breadcrumbs.

Google - Youtube - Websites

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The Influencer Age: Small Is Beautiful
2019-11-18

Published by Gartner on The Influencer Age: Small Is Beautiful.

Influencer Marketing - Brand Marketing - Engagement - Platforms - Social Media - Influencers

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Which of the Following Do You Consider to Be Part of How You Represent Yourself to Others on Social Media?
2019-11-14

Published by Gartner on Care to Comment? How Brands Can Use Social Media to Positively Engage Customers.

Social Media - Brand Marketing

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Food DE : Avg . Adoption of On-Site E-Commerce Functionalities June & August 2019 I UK Germany
2019-11-13

Published by Gartner on Searching for Traffic.

e-Commerce - Brand Marketing

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